Email marketers may find the following information and links useful when researching best practices, industry standards and regulations.
CAN-SPAM Act of 2003
The federal Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003, or the “CAN-SPAM Act of 2003″ was signed by President Bush on December 16, 2003 and went into effect on January 1, 2004.
Canada’s Anti-Spam Legislation (CASL)
Legislation in Canada requiring marketers to get “express consent” from each email address owner in order to send nearly all forms of commercial email to Canadian residents.